RGM Playbooks
Each playbook walks you through one real commercial choice: which option to pick, when to pick it, and what usually goes wrong. Plain English, practitioner-grade, with a worked example and sourced cases on every page.
Pricing and Price Pack Architecture
Price Rise or Pack Shrink
Price rise or pack shrink: which one, and when
6-minute read
Pricing
Match a Competitor's Price or Hold
When a competitor cuts their price, should you match it?
7-minute read
Trade Promotion Optimization and Strategic Pricing
BOGO or Price Cut
Should your next promotion be a BOGO or a straight price cut?
7-minute read
Price Pack Architecture and Strategic Pricing
Entry Pack Defense
Your smallest pack is your most strategic pack. Defend it or concede it on purpose.
7-minute read
Trade Terms and Strategic Pricing
On-Invoice or Off-Invoice
Should your next trade dollar go on-invoice or off-invoice?
7-minute read
Trade Promo Optimization and Trade Terms
End or Shrink a Promotion
End the promotion or just shrink it? A 5-question decision guide
7-minute read
Strategic Pricing, Price Pack Architecture, and Trade Promo Optimization
Respond to Private Label Growth
Respond to private label growth: a 5-question decision guide
8-minute read