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RGM Maturity Diagnostic
Walk twelve questions across six RGM dimensions in roughly five minutes and see where your team's RGM practice actually sits today, which three gaps would move the needle most if closed first, and the specific lessons and tools that close them. Designed for senior commercial teams as a self-assessment ahead of an integrated annual planning cycle.
Updated 29 April 2026Extracted from the Integration Lab module, lesson 7: RGM Maturity Diagnostic
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Related concepts
Go deeper on the theory
- Integration LabThe Five RGM LeversRGM five levers
- Integration LabCross-Lever P&L SensitivityP&L sensitivity RGM
- P&L Impact LabManufacturer P&L Sensitivitymanufacturer P&L sensitivity
- P&L Impact LabRetailer P&Lretailer P&L structure
- Price Pack ArchitectureOBPPC FrameworkOBPPC framework
- Trade Promotion OptimizationPromotion ROIpromotion ROI calculation
- Trade TermsJoint Business Plan (JBP)joint business plan FMCG
- PricingPrice Elasticity of Demandprice elasticity of demand
Continue with the lessonsGo further inside Cross-Lever Integration
This calculator is the sandbox slice of Lesson 7: RGM Maturity Diagnostic. Each of the other 6 Cross-Lever Integration lessons teaches a complementary concept that sharpens how you read the output above.
Continue with the lessons
Go further inside Cross-Lever Integration
This calculator is the sandbox slice of Lesson 7: RGM Maturity Diagnostic. Each of the other 6 Cross-Lever Integration lessons teaches a complementary concept that sharpens how you read the output above.
- Cross-Lever Integration · Lesson 1Free previewGross-to-Net Waterfall (Integration)The Gross-to-Net waterfall as a single chart that shows how Pricing, PPA, TPO, Terms, and Mix all interact.Open the preview
- Cross-Lever Integration · Lesson 2Free previewP&L SensitivityPrice moves your profit about 3 times as much as volume does at typical FMCG margins. Why that matters for every decision.Open the preview
- Cross-Lever Integration · Lesson 3Sign up to unlockVolume, Price, and Mix DecompositionBreaking your sales growth into three drivers: how much you sold, what you charged, and what mix of products people bought.Claim 50% off — unlock
- Cross-Lever Integration · Lesson 4Sign up to unlockSONA and Profit PoolWorking out which lever earned the growth, and what it cost the rest of your portfolio to get it.Claim 50% off — unlock
- Cross-Lever Integration · Lesson 5Sign up to unlockMix ManagementHow the shape of your portfolio quietly drives your margin, even when nothing else has changed.Claim 50% off — unlock
- Cross-Lever Integration · Lesson 6Sign up to unlockCross-Lever IntegrationThe capstone. Pulling all five levers at once on a single scenario, and reading the integrated answer end to end.Claim 50% off — unlock
See RGM Maturity Diagnostic inside the full lesson
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