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RGM Maturity Diagnostic
Walk twelve questions across six RGM dimensions in roughly five minutes and see where your team's RGM practice actually sits today, which three gaps would move the needle most if closed first, and the specific lessons and tools that close them. Designed for senior commercial teams as a self-assessment ahead of an integrated annual planning cycle.
Updated 29 April 2026Extracted from the Integrated RGM module, lesson 7: RGM Maturity Diagnostic
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Related concepts
Go deeper on the theory
- Integrated RGMThe Five RGM LeversRGM five levers
- Integrated RGMCross-Lever P&L SensitivityP&L sensitivity RGM
- Integrated RGMManufacturer P&L Sensitivitymanufacturer P&L sensitivity
- Integrated RGMRetailer P&Lretailer P&L structure
- Price Pack ArchitectureOBPPC FrameworkOBPPC framework
- Trade Promotion OptimizationPromotion ROIpromotion ROI calculation
- Trade TermsJoint Business Plan (JBP)joint business plan FMCG
- PricingPrice Elasticity of Demandprice elasticity of demand
Continue with the lessonsGo further inside Integrated RGM
This calculator is the sandbox slice of Lesson 7: RGM Maturity Diagnostic. Each of the other 6 Integrated RGM lessons teaches a complementary concept that sharpens how you read the output above.
Continue with the lessons
Go further inside Integrated RGM
This calculator is the sandbox slice of Lesson 7: RGM Maturity Diagnostic. Each of the other 6 Integrated RGM lessons teaches a complementary concept that sharpens how you read the output above.
- Integrated RGM · Lesson 1Part of the courseManufacturer P&L SimulatorWhy a 1% price rise lifts your profit by about 11.1%, while a 1% volume gain only lifts it by 3.3%.Unlock the lesson
- Integrated RGM · Lesson 2Part of the courseRetailer P&L MirrorHow your retailer sees your brand: their margin, their stock turn, and what they really care about.Unlock the lesson
- Integrated RGM · Lesson 3Part of the courseDual P&L and Win-Win AnalysisYour P&L and the retailer's P&L side by side. Find the moves where both win, and dodge the ones where one side loses.Unlock the lesson
- Integrated RGM · Lesson 4Part of the courseVolume, Price, and Mix DecompositionBreaking your sales growth into three drivers: how much you sold, what you charged, and what mix of products people bought.Unlock the lesson
- Integrated RGM · Lesson 5Part of the courseMix ManagementHow the shape of your portfolio drives your margin, even when nothing else has changed.Unlock the lesson
- Integrated RGM · Lesson 6Part of the courseCross-Lever IntegrationThe capstone. Pulling all five levers at once on a single scenario, and reading the integrated answer end to end.Unlock the lesson
See RGM Maturity Diagnostic inside the full lesson
RGM Academy lets you pull every commercial lever yourself inside a senior-practitioner simulator, with the AI RGM Strategist coaching every decision you make.
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