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Trade Terms Optimizer
Walk a 10-term, $320M trade portfolio through the 3-phase optimization program (restructure, tighten, reduce) and watch four diagnostic bands grade whether the savings come from real restructuring or from face-value inflation in disguise. The same restructure-tighten-reduce sequence Trade Terms Lesson 4 teaches inside the course, on a portfolio of its own. No auth, no paywall.
Updated 30 April 2026Extracted from the Trade Terms module, lesson 4: Trade Investment ROI
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Related concepts
Go deeper on the theory
- Trade TermsTrade Terms Anatomytrade terms FMCG
- Trade TermsGross-to-Net Waterfallgross to net waterfall
- Trade TermsTrade Investment ROItrade investment ROI
- Trade TermsJoint Business Plan (JBP)joint business plan FMCG
- Trade TermsTrade Spend Efficiencytrade spend efficiency
- Trade TermsCustomer Tieringcustomer tiering trade
- PricingThe 1% Price Leverage Rule1 percent price leverage
- Integrated RGMContribution Margincontribution margin analysis
Continue with the lessonsGo further inside Trade Terms
This calculator is the sandbox slice of Lesson 4: Trade Investment ROI. Each of the other 5 Trade Terms lessons teaches a complementary concept that sharpens how you read the output above.
Continue with the lessons
Go further inside Trade Terms
This calculator is the sandbox slice of Lesson 4: Trade Investment ROI. Each of the other 5 Trade Terms lessons teaches a complementary concept that sharpens how you read the output above.
- Trade Terms · Lesson 1Part of the courseTrade Terms AnatomyAll the layers of a retailer trade deal: discounts on the invoice, off-invoice rebates, listing fees, and the rest.Unlock the lesson
- Trade Terms · Lesson 2Part of the courseGross-to-Net & Value SplitOne list price becomes many pocket prices. The waterfall customer by customer, and who holds the value.Unlock the lesson
- Trade Terms · Lesson 3Part of the courseCustomer TieringEarn-and-keep tiering. The fix for when flat trade terms subsidize your worst customers.Unlock the lesson
- Trade Terms · Lesson 5Part of the courseCustomer P&L & Profit PoolThe retailer-by-retailer profit picture, as the buyer sees it. The view you need before you negotiate.Unlock the lesson
- Trade Terms · Lesson 6Part of the courseTrade Terms NegotiationWalking into the room with the maths, not just opinions. A simulator that turns your numbers into negotiating moves.Unlock the lesson
See Trade Terms Optimizer inside the full lesson
RGM Academy lets you pull every commercial lever yourself inside a senior-practitioner simulator, with the AI RGM Strategist coaching every decision you make.
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